Site Review: Zero Hedge Kicks It Up a Notch

Tyler Durden.  “Who the hell is Tyler Durden?”  That seems to be the common question asked by many of the visitors who land on his blog called Zero Hedge.   Zero Hedge is a financial blog that pumps out unique and unfiltered content for us investors consistently, one after another, day after day.  No ones seems to know who he really is or where he’s coming from (at least he doesn’t disclose them publicly), but Wall Street and the like are certainly paying attention to him.  So much that he has enough influence to shake the ‘big dawgs’ like CNBC and Goldman Sachs.

Zero Hedge’s mission is to:  (taken from ZH manifesto)

• to widen the scope of financial, economic and political information available to the professional investing public.
• to skeptically examine and, where necessary, attack the flaccid institution that financial journalism has become.
• to liberate oppressed knowledge.
• to provide analysis uninhibited by political constraint.
• to facilitate information’s unending quest for freedom.

With almost 7 million visitors since January of 2009 and over 10,000 subscribers Zero Hedge is not messing around.  Initially started with a simple eBlogger site with minimal design in mind, Tyler grew his reader based solely on what ultimately matters the most, good content.  And now Zero Hedge is taking it to the next level by registering their own domain with a revamped web design.

Before

After

Pros:

• Awesome content that are consistent
• I enjoy Tyler’s blunt writing style, which is quite funny often times
• A new forum at Zero Hedge, which I suspect will grow in activity rapidly
• I appreciate his mission to “liberate oppressed knowledge”

Cons:

• The new site, even though far better, is still lacking in design – I personally don’t like the content stretching and shrinking based on your brower size
• Although Tyler believes in anonymity, I’d like to know more about him
• The new Zero Hedge hat on sale…not sure if I can rock it walking down Fisherman’s Wharf in San Francisco.  It looks like I’d be wearing a HO hat, not O Hedge.

Bottom line, I recommend you visit the site and bookmark it if you haven’t already done so.  Zero Hedge is the one site that allows you to pick a brain of a well connected team of experts and learn from them.  See what they’re seeing. Read what they’re writing.  Learn what they’re paying attention to.  After all, reading financial articles from a “corrupted” media like CNBC won’t get you there.  If you’re looking for unfiltered, uninfluenced financial content, Zero Hedge will quench your thirst.