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5 Types of Direct Marketing

February 12, 2022February 12, 2022 - by Teresa Wilson

Direct marketing is a form of marketing that engages directly with the customer as opposed to marketing through and advertising middle-man and marketing to the masses. The core concept of direct marketing is aiming marketing efforts towards a targeted audience that may have an interest in purchasing the company’s products and/or services. A 2019 study determined that direct marketing has a 29% return on investment.

There are several different types of direct marketing, but this article will focus on the top five most used and most successful strategies.

Direct mail

Direct mail is a more personalized approach that is both versatile and flexible. The business can direct the mail to a home or business address and personalize the mail, as well as scale up or down on efforts. It is relatively inexpensive but has been proven to be very effective. Examples include:

Flyers
Brochures
Letters
Plastic card mailer

Direct selling

Personal Finance

How To Build an Emergency Fund

February 4, 2022February 4, 2022 - by Teresa Wilson

Everyone knows that it’s important to have a solid monthly budget. Unexpected expenses can easily derail it, though, if you’re not careful. To protect your finances, you need savings that you can dip into when sudden issues arise. Here are some tips for building a functional emergency fund.

Set Reasonable Goals

Start with your existing budget. If you already have a savings plan built into it, consider reallocating part of that monthly commitment to a separate savings account. That way, you keep the money you’re saving for planned extra expenses such as vacations or gifts separate from your emergency fund. Divide all your expenses into essential and nonessential categories. This can reveal more money available to build up your emergency fund more quickly. Eventually, it’s a good idea to have the equivalent of at least three months’ salary saved up. If the emergency forces you to take a sabbatical …

Business News

6 Reasons Home Services Franchises are Booming

January 23, 2022December 25, 2021 - by Teresa Wilson

Home services franchises are those companies into home management and home care. These are companies into services such as landscaping, gardening, plumbing, roofing, cleaning, flooring, and so on.

According to UK.collected.reviews, these firms are booming. By booming, we mean they are always in demand. The reason is not just about their franchising reviews or something like that. There are reasons far more objective.

1. Busy Schedules:

Many homeowners are simply busy getting things done themselves. Rather than find time out of their busy schedules, they hire home services providers to get stuff done for them. Their ‘busyness’, however, does not come with reasons. Combining work, filing, controlling, trying to see what to eat, even amidst the stress and rigours of the outside — all of these can be consuming.

2. Expertise and Experience:

One thing that cannot be taken away from home service providers is their expertise and experience…

Stock Market

Mastering the Key Techniques of Position Trading in Australia

January 12, 2022January 18, 2022 - by Teresa Wilson

Position trading is a popular and widely used investment technique that allows traders and investors to hold their positions open overnight or for several days up until a week. This technique aims either to take advantage of significant price movements or to implement market timing strategies rather than day trading, where traders close their positions every day. Visit this site for more information.

There are two main types of position trades: long trades and short trades. Long trades benefit from an increase in value, whereas short trades benefit from a decrease in value. This article provides an overview of financial instruments commonly used by Australian traders who engage in these types of transactions, such as CFDs, futures contracts, warrants and options. Furthermore, it covers some simple risk management techniques that can be applied to protect profits and limit losses.

Advantages and Disadvantages Position Trading

There are many benefits of using …

Finance Calculator

How to Get Out of Debt

September 23, 2021September 23, 2021 - by Teresa Wilson

When you find yourself overburdened with debt, especially unsecured credit card debt, it can feel like you are drowning. You can find yourself in the position of only being able to afford to pay the minimum payment on your credit card. Before you know it, you have reached the maximum line of credit on that card, and you apply for another credit card. Once you are approved and receive that credit card with its own credit limit, you may feel like you have been given a lifeline.

If you continue the same irresponsible behavior as before, you continue charging purchases and expenses to the new credit card. It can be an endless spiral from this point on. Eventually, you recognize your problem and start looking for solutions. One ideal solution is consolidation loans Louisiana.

Ideally, with a consolidation loan with a lower interest rate than you had on your …